Service
Email Marketing
Email is still the highest-ROI channel. We set up campaigns and automations that keep your brand top of mind and turn subscribers into customers.
The problem
Your email list is money sitting in a drawer.
Most of your past leads and customers didn't say no, they just weren't ready yet. Without regular, useful emails they forget you, and a competitor gets the sale when they finally are ready. Email is one of the highest-return channels in marketing, and with automation it works while you sleep.
What changes for you
- Revenue from leads and customers you already have
- More repeat business and referrals
- Automated follow-up that never forgets
Why it works
- Own your audience instead of renting it from social platforms
- Automations that sell while you sleep
- Segmented campaigns with higher open and click rates
What you get
- 01Email platform setup and list hygiene
- 02Welcome, nurture and win-back automations
- 03Newsletter design and copy
- 04A/B testing and reporting
Use cases
What we can do for you.
Welcome sequences
Turn new subscribers and leads into customers with an automated series that builds trust.
Newsletters
Regular, useful emails that keep your brand top of mind.
Win-back and reviews
Bring back lapsed customers and ask happy ones for reviews automatically.
Promotions and launches
Campaigns for offers, seasons and events, segmented to the right people.
How it runs
How a project runs.
Typical timings. We confirm yours in a fixed scope before any work starts.
- 01
Week 1
Audit and setup
We clean your list, set up sending domains and connect your website and CRM.
- 02
Weeks 2–3
Core automations
Welcome, nurture, abandoned booking and review request flows.
- 03
Ongoing
Campaigns
Monthly newsletters and promotions written and designed for you.
- 04
Monthly
Test and report
Subject line and content tests with monthly reports on opens, clicks and revenue.
Tools and platforms we use
- Klaviyo
- Mailchimp
- GoHighLevel
- HubSpot
- ActiveCampaign
- Resend
- Google Postmaster
- SMS
Proof
Related work.
Why PlanB Digital?
Deliverability first
We set up authentication properly so your emails land in the inbox, not spam.
Copy that gets clicks
Short, human emails that sound like you.
Joined to your funnel
Email connects with your ads, website and CRM for a complete system.
Frequently asked questions
Which email platform do you use?
We work with Mailchimp, Brevo, Klaviyo, HubSpot and others, and will recommend one that fits your size and budget.
I only have a small list. Is it worth it?
Yes. Small, engaged lists often perform best. We'll also help you grow it with lead magnets and website forms.
How often should I email?
For most businesses, once or twice a month plus automated flows. Consistency matters more than frequency.
Can you add SMS too?
Yes. Text reminders and offers work well alongside email, especially for appointments.
Popular with
Pairs well with
Ready to grow faster?
Book a free strategy call. We'll audit your current marketing and show you exactly where the growth is.