Free tool
Headline Analyzer
Most people only read the headline. Score yours for length, power words, emotion and clarity, and get instant tips to make it stronger.
Google preview
7 Proven Ways to Double Your Leads Without Raising Your Ad Budget
Type
List
Power words
2
Emotional
0
Has number
Yes
Great
- →Over 60 characters may be cut off in Google results.
- →An emotional word (love, fear, mistake, success) makes people feel something.
How to write headlines people click
Your headline decides whether anyone reads the rest. A strong headline promises a specific benefit and gives a reason to click now.
Formulas that work
- Number + benefit: 7 Ways to Cut Your Cost per Lead
- How to + result: How to Get More Reviews Without Asking Twice
- Question: Is Your Website Losing You Customers?
Write five versions, score them here, and test the top two.
FAQs
What makes a good headline?
Clear benefit, specific numbers, 6 to 12 words, and at least one power or emotional word. It should tell the reader exactly what they get.
How long should a headline be?
For SEO, keep titles under about 60 characters so Google doesn't cut them off. For blog posts and emails, 6 to 12 words is a good target.
What are power words?
Words like proven, free, easy, instant and secret that trigger curiosity or urgency. Use one or two, not a pile of them.
Is a higher score always better?
It's a guide, not a rule. Always A/B test your top two headlines with real readers.
More free tools
Readability Checker
Get a Flesch reading score, grade level and tips to make copy easier to read.
Website Grader
Score any website for SEO, speed, mobile, trust and AI search, with a fix list.
App Cost Estimator
Ballpark the hours, weeks and cost of a web app, mobile app or internal tool.
Customer Lifetime Value Calculator
Work out customer lifetime value, CAC and your LTV:CAC ratio in seconds.
Want experts to do it for you?
Book a free strategy call. We'll audit your current marketing and show you exactly where the growth is.
