Service
Search Engine Optimization
We combine technical SEO, on-page optimisation and content strategy to help the right customers find you on Google. No shortcuts, no black-hat tricks, just compounding organic growth you can measure.
The problem
If you're not on page one, you're invisible.
When someone needs a service, they search for it. Almost all clicks go to the top few results and the map pack, so the businesses ranking there win customers every day without paying per click. If your competitors rank and you don't, they're getting your customers for free.
What changes for you
- Steady leads from people already searching for what you offer
- Lower cost per lead over time as rankings compound
- A site Google and AI search tools both understand
Why it works
- More qualified traffic from people already searching for what you sell
- Lower cost per lead than paid ads over time
- Clear monthly reporting on rankings, traffic and conversions
What you get
- 01Technical SEO audit and fixes
- 02Keyword research and content plan
- 03On-page optimisation of key pages
- 04Local SEO and Google Business Profile
- 05Link building and digital PR
Use cases
What we can do for you.
Local SEO
Rank in the Google map pack and "near me" searches in every city and suburb you serve.
Service and location pages
Dedicated pages for each service and area, written to rank and to convert.
Technical fixes
Speed, mobile, indexing, schema and site structure fixed so Google can understand and trust your site.
Content and authority
Helpful articles and quality links that build your reputation in your niche.
How it runs
How a project runs.
Typical timings. We confirm yours in a fixed scope before any work starts.
- 01
Weeks 1–2
Audit and research
Technical audit, competitor analysis and keyword research to find the searches worth winning.
- 02
Weeks 2–6
Fix the foundation
Speed, indexing, schema, Google Business Profile and on-page fixes on your key pages.
- 03
Month 2+
Build content
New service, location and blog pages targeting high-intent searches.
- 04
Ongoing
Earn authority
Citations, reviews and quality links, with monthly reports on rankings, traffic and leads.
Tools and platforms we use
- Google Search Console
- Google Analytics 4
- Ahrefs
- Semrush
- Screaming Frog
- Google Business Profile
- Schema.org
- PageSpeed Insights
Proof
Related work.
Why PlanB Digital?
Developers on the team
We can fix technical issues ourselves instead of sending you a list of problems.
Built for AI search too
Our SEO also prepares your site to be cited in ChatGPT, Google AI Overviews and Perplexity.
Leads, not just rankings
We optimise pages to convert, so traffic turns into calls and forms.
Frequently asked questions
How long does SEO take to show results?
Most sites see early movement within 8 to 12 weeks, with meaningful traffic growth in 4 to 6 months depending on competition and the current state of the site.
Do you guarantee first-page rankings?
No honest agency can guarantee rankings, because Google controls them. We commit to a transparent process and measurable progress on traffic and leads.
Do I need SEO if I run ads?
Yes, ideally. Ads stop the moment you stop paying. SEO builds an asset that keeps bringing leads and lowers your overall cost per customer.
Can you do SEO for multiple locations?
Yes. We build location pages and optimise a Google Business Profile for each location.
How do I know it's working?
You get a monthly report showing rankings, organic traffic, calls and form leads from search. Try our free Website Grader to see where you stand today.
Popular with
Read more
Free tools for this
- Website GraderScore any website for SEO, speed, mobile, trust and AI search, with a fix list.
- Meta Tag GeneratorGenerate SEO title, description, Open Graph and Twitter tags in seconds.
- Google SERP PreviewSee how your page title and description will look in Google results.
- Keyword Density CheckerFind the most used words and phrases in any piece of content.
- Robots.txt GeneratorCreate a valid robots.txt file to guide search engine crawlers.
Pairs well with
Ready to grow faster?
Book a free strategy call. We'll audit your current marketing and show you exactly where the growth is.