Service
AI Search Optimization (GEO)
More buyers now ask AI assistants instead of searching. Generative engine optimisation (GEO) makes your brand the answer, by shaping the content, citations and structured data that AI models rely on.
The problem
Your customers are asking ChatGPT now.
More and more buyers ask ChatGPT, Google AI Overviews, Perplexity and Gemini for recommendations instead of scrolling search results. These tools only recommend businesses they can find, understand and trust. If your website isn't structured for AI, you're left out of the answer.
What changes for you
- Your business recommended in AI answers for your services
- Accurate information about you wherever AI looks
- A head start while most competitors haven't adapted
Why it works
- Show up when customers ask AI for recommendations
- Content structured for both Google and AI answers
- Track how often AI tools mention your brand
What you get
- 01AI visibility audit across ChatGPT, Gemini and Perplexity
- 02Answer-focused content and FAQ hubs
- 03Schema markup and entity optimisation
- 04Digital PR and citation building
- 05Monthly AI mention tracking
Use cases
What we can do for you.
AI visibility audit
We check how ChatGPT, Gemini, Perplexity and Google AI Overviews describe you and your competitors today.
Structured data
Schema markup, llms.txt and clean page structure so AI tools understand your services, prices and locations.
Answer-ready content
Clear, factual pages that answer the exact questions buyers ask AI assistants.
Brand mentions
Listings, reviews and citations across the sources AI tools trust.
How it runs
How a project runs.
Typical timings. We confirm yours in a fixed scope before any work starts.
- 01
Week 1
Baseline
We test dozens of buyer prompts across AI tools and record where you appear.
- 02
Weeks 2–3
Technical fixes
Schema, llms.txt, crawl access, speed and entity info cleaned up.
- 03
Month 2+
Content and citations
Answer-focused pages, FAQs and mentions on trusted sites.
- 04
Monthly
Track and improve
Monthly checks of your AI visibility with clear next steps.
Tools and platforms we use
- ChatGPT
- Perplexity
- Google AI Overviews
- Gemini
- Schema.org
- llms.txt
- Google Search Console
- Bing Webmaster Tools
Proof
Related work.
Why PlanB Digital?
We practise it
This site is built with full schema, llms.txt and answer-ready pages.
SEO and AI together
The same work improves Google rankings and AI visibility.
No hype
We show you real prompt tests before and after, not vague promises.
Frequently asked questions
Is GEO replacing SEO?
No, it builds on it. AI answers lean heavily on pages that already rank and are trusted, so strong SEO and GEO work together.
Is AI search optimization different from SEO?
It builds on SEO but focuses on clear facts, structured data and trusted mentions, which is what AI tools use to choose recommendations.
Can you guarantee ChatGPT will recommend me?
No one can guarantee it. We improve the signals AI tools rely on and track your visibility with real prompts.
Where do I start?
Run our free Website Grader. It checks AI search readiness alongside SEO, speed and trust.
Popular with
Free tools for this
- Website GraderScore any website for SEO, speed, mobile, trust and AI search, with a fix list.
- Google SERP PreviewSee how your page title and description will look in Google results.
- Meta Tag GeneratorGenerate SEO title, description, Open Graph and Twitter tags in seconds.
- Readability CheckerGet a Flesch reading score, grade level and tips to make copy easier to read.
Pairs well with
Ready to grow faster?
Book a free strategy call. We'll audit your current marketing and show you exactly where the growth is.